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Saturday, January 5, 2008

12 Ways to Increase Business With A Free Internet Marketing Book

by Jo Mark

By giving away a free Internet marketing book, you can provide a mutual benefit to both your customer and your business.

1. People love free stuff. Give away a free Internet marketing book to encourage visitors to subscribe to your list. When you promote your ebook using articles, forums, and ads, people will visit your site to get the free offering.

2. Use your Internet marketing book in exchange for testimonials. Good testimonials will result in a significant increase in sales.

3. Allow others to give away your free ebook. This can be particularly profitable if you have a number of your own ads or affiliate links in your ebook.

4. Give away your Internet marketing book as a free gift to your customers to let them know that you appreciate their business. Be sure to include ads for your affiliate links or a new product you are offering.

5. Give away your Internet marketing book as a free gift to your subscribers. People love free gifts and will be more likely to remain long term customers if you give them freebies on a regular basis.

6. Offer your ebook as a free bonus for buying one of your main products or services. People will buy the product or service more often when you offer a free bonus.

7. Allow people to download your free ebook, if they give the e-mail addresses of 3 to 5 friends or associates that would be interested in your ebook. This will quickly build your e-mail list.

8. Selling advertising space in your ebook. You could charge for full-page color ads, small classified ads, or banners ads.

9. Trade ad space with other ebook publishers to promote your products or website. Allow them to place an ad in your ebook and you place an ad in theirs.

10. Submit your Internet marketing book to freebie and freeware websites and get free advertising. Again, be sure to include ads for your affiliate links or new products that you are offering.

11. Give away your ebook to people that join your affiliate program. This will increase the number of people that join your program. Consider creating a related promotional ebook that they can use to will help them promote your main product.

12. Increase profits by offering reprint rights to those that would like to sell your ebook. Make even more money by selling the master resell rights. This allows other people to sell the reprint rights.

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